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营销话术证据 B · meta 分析

胶原肽吃啥补啥

真相

口服胶原肽在肠道被分解为氨基酸,跟吃猪蹄补皮是同质话术。

这话术为什么会流行

“吃啥补啥”直觉上很顺(却误解了消化过程);美容品牌在这套叙事上投入巨大。

机制速览

胶原是把身体撑起来的脚手架:皮肤、骨、软骨、肌腱、韧带、血管壁、巩膜里的结构,大多是它搭出来的。它也是身体里含量最高的蛋白质,约占总蛋白的 25-30%。

来源(1)
  • Khatri, M., Naughton, R. J., Clifford, T., Harper, L. D., & Corr, L. (2021). The effects of collagen peptide supplementation on body composition, collagen synthesis, and recovery from joint injury and exercise: a systematic review. Amino Acids, 53(10), 1493-1506. Systematic review of 15 RCTs (from 856 articles screened) combining collagen peptides with exercise: 12 in recreational athletes, 2 in elderly participants, 1 in untrained pre-menopausal women. Outcomes: joint pain and recovery from joint injury, body composition, muscle soreness and recovery, muscle protein and collagen synthesis; no skin endpoint, and the abstract reports no pooled effect estimate. Collagen synthesis rates were elevated with 15 g/day, with no significant effect on muscle protein synthesis vs isonitrogenous higher-quality protein (abstract, PMID 34491424; full text, PMC8521576).
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